Name change due to global market focus

SEEMANN was founded in the late 70s and focused in the early years on the German speaking market. Meanwhile, SEEMANN is well established in Europe and Russia. According to their own statement the company is preparing to go for the global market since 2008.

As the name SEEMANN is difficult to speak in English and can lead to misunderstandings, a new brand name was needed for the worldwide launch. The result is SUBGEAR. The well-known triangle with the integrated wave will remain and can be seen in the new logo.

Seemann Subgear

Customer will not have any disadvantages of the change. The company wants to set up a worldwide network of repair and maintenance service and a global network of dealers. In the transitional period of the next twelve months, customers will also see this this logo:


Published on: 11/24/2009

Tags: equipmentseemannsubgearscubaprojohnson outdoors

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